10 Hard Truths from Codie Sanchez

Read time: 5 minutes

Welcome to The Ascend Archives Friday Edition where I share insights from the brightest minds in business and life and how I'm applying them to my life.

Hang Out with Money

One of Shaan Puri’s Money Mindset Shifts was to hang out with money.

This is one of the reasons I moved back to Austin... To surround myself with other entrepreneurs, business owners, and people doing big things.

This week I got to take advantage of that.

Codie Sanchez became a millionaire climbing the private equity corporate ladder, then quit to do it herself. She now owns multiple 9-figure businesses and has been crushing the media game over the past few years.

To celebrate her podcast launch, she hosted a live event at The University of Texas Campus so I decided to check it out. She gave a talk about rebuilding ownership in America by helping people own their own businesses instead of having institutions own everything.

Her message was powerful and a few key lessons stood out that I will share. However, what fired me up most after leaving that lecture hall was the energy from being in the room. Most of her talk she has said before on dozens of podcasts and YouTube videos that get viewed by millions of people. But being in a room with less than 200 people felt different.

She is just a regular person who lives in Austin… just like I do.

Her friends were there to support and make fun of her with signs that had her face on them…just like my friends would.

She was there just to share her lessons learned and framework on life…just like I’m trying to do with this newsletter.

I don't agree with all of her takes, but she is definitely inspiring. Here are 10 of her hard truths with thoughts on my favorites.

My 3 favorite hard truths from Codie

1. Move fast. Make mistakes.

This is one I need to get better at. I like being deliberate and calculated in what I do. I think things through and make logical decisions. Sometimes that is great and I come to the right decision. But other times I miss opportunities or overanalyze the situation. I need to be ok with failure or making a fool of myself on small nonconsequential things so that I can get a lot of reps in to figure out what is working.

2. Reach out to others…when you don’t need something

Codie told us about this exercise her husband does every couple of days that I LOVED. She had us do it on the spot and I encourage you to do it right now too.

All he does is send a simple text message to someone that he hasn't talked to in a while and compliment them. Maybe that person came up in conversation the other day, maybe you saw an advertisement for their company, maybe you just randomly thought of them.

All you have to say is, "Hey [John], was just thinking of you. I really admire what you're working on. I know you're busy so no need to respond, but just thought I'd drop you a quick note to say keep up the great work."

Nothing bad will ever come of sending a text like that.

Here’s my text:

My last text to him was 2.5 years ago, but he responded in less than 5 minutes.

Codie's message: These texts are small ripples, but who knows where they could lead.

3. Get in rooms where your dream day is their Tuesday

This is exactly what I did on Tuesday night. There were best-selling authors, multimillion dollar business owners, special forces guys, and countless other high performing, well rounded people in that lecture hall.

While I didn't land my next client or meet my future wife on Tuesday night, being in rooms like that help me see what is possible. When Codie was my age, she was still working 80 hours a week at a private equity firm in New York. Sam Parr hosts a podcast listened to by millions of people and was just another guy in the crowd supporting his friend Codie.

Not only will I learn a ton getting in these rooms, I also increase my chances to "get lucky" and find that business partner or uncover that million dollar idea.

Codie’s 10 Hard Truths

1. Pessimists sound smart. Optimists make money

2. Move fast. Make mistakes

3. Tell the truth it’s easier to remember

4. Reach out to others…when you don’t need something

5. It is very hard to change the world when you are broke

6. The formula is keep going after it gets hard

7. Get in rooms where your dream day is their Tuesday

8. Pray like its up to God. Work like its up to you

9. You cannot get what you hate, careful what you hate on

10. Marrying well is the biggest life hack of all

Thanks for reading and Happy Friday!

Thank you for reading! As always please reply and let me know what resonated, what didn’t, or what you question. I love chatting about this stuff!

Cheers,

Andrew